The inaugural semester of the AKTU MBA program serves as the cornerstone of graduate business education, providing students with fundamental insights and skills across core management disciplines such as managerial economics, design thinking, and more. This semester systematically covers essential courses that lay a solid foundation for effective decision-making, strategic thinking, and advanced studies in business management. By equipping students with the necessary tools and knowledge, it prepares them for professional practice in various business contexts.
KMBN 101 – Management Concepts and Organisational Behaviour
This introductory course explores the fundamental principles of management and the dynamics of organizational behavior, focusing on key management functions such as planning, organizing, leading, and controlling. It delves into the roles of managers and the interplay between individual and group behavior within organizational settings, highlighting the significance of leadership skills and motivation techniques. By examining how these elements impact organizational effectiveness and the achievement of corporate objectives, the course emphasizes the broader implications of effective management and organizational behavior.
KMBN 102 – Managerial Economics
Managerial Economics bridges the gap between economic theory and business practice by applying microeconomic principles to management decisions. It equips students with analytical tools necessary for decision-making, covering topics such as demand analysis, production and cost functions, market structures, and pricing strategies. The course enhances students’ ability to assess economic environments, solve business problems, and make strategic decisions about resource allocation, ultimately applying economic principles to business strategy.
KMBN 103 – Financial Accounting and Analysis
This course introduces students to the fundamentals of financial accounting and the language of business, focusing on the preparation, interpretation, and critical analysis of financial statements such as balance sheets, income statements, and cash flow statements. It demystifies the accounting process and emphasizes the use of financial data in managerial decision-making, equipping students with the skills to assess an organization’s financial health and make informed business decisions based on accounting principles and reports.
KMBN 104 – Business Statistics & Analytics
This course provides students with the statistical tools and analytical techniques essential for data-driven business analysis, covering topics such as descriptive statistics, probability theory, probability distributions, inferential statistics, hypothesis testing, regression analysis, predictive modeling, and forecasting. Emphasizing the application of these methodologies to real-world business problems, the course prepares students to translate data insights into strategic actions and equips them with the skills needed for data-driven decision-making and problem-solving in today’s data-rich business environment.
KMBN 105 – Marketing Management
Marketing Management introduces students to the art and science of creating and capturing value through strategic market planning and the effective management of the marketing mix elements—product, price, place, and promotion. The course covers essential topics such as market research, consumer behavior, segmentation, targeting, positioning, and the development of coherent marketing plans that align with business objectives and satisfy customer needs. By integrating these strategies and tactics, students learn to craft marketing plans capable of achieving specific business goals.
KMBN 106 – Design Thinking
Design Thinking provides a framework for innovation and problem-solving through a human-centered approach that emphasizes understanding user needs, ideation, rapid prototyping, and iterative testing. This course encourages students to adopt a hands-on, iterative methodology to create solutions that are both innovative and responsive to real user demands. By exploring the design thinking process through practical projects and case studies, students learn how to apply these principles in both startups and established enterprises, making it particularly relevant in a management context.
KMBN 107 – Business Communication
Effective communication is crucial for successful management and leadership in all aspects of business. This course aims to refine students’ skills in various forms of business communication, including writing, presenting, negotiating, electronic communications, and interpersonal communication. Through practical exercises, the course emphasizes clarity, coherence, conciseness, and persuasiveness, preparing students to communicate effectively and professionally across diverse platforms and settings.
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AKTU MBA 1st Semester Syllabus PDF Download
Download the 1st semester syllabus PDF to get a head start on your studies. The syllabus provides a comprehensive overview of the curriculum, including course descriptions, learning objectives, assigned readings, evaluation methods, and important deadlines. By familiarizing yourself with the syllabus early on, you can effectively manage your time, prioritize your workload, and prepare for upcoming assessments. Downloading the syllabus PDF is an essential first step to a successful AKTU MBA experience!
Conclusion
The first semester of the AKTU MBA program lays a multidimensional foundation for aspiring business leaders by offering a comprehensive curriculum that covers key aspects of business management, including economics, accounting, marketing, and design thinking. Each course is meticulously designed to develop a distinct set of skills, deepening theoretical understanding while enhancing practical abilities through case studies, projects, and interactive sessions. This robust initiation prepares students for the complexities of advanced business challenges and cultivates a framework for lifelong learning and professional development.
